After Tesla slashed the price of the Model 3 and Model Y, Ford slashed the MSRP of its Mustang Mach-E. Blue Oval announced new, lower prices across its entire model range today. However, according to the automaker’s consumer website, the price cut coincided with a $200 increase in destination fees. Although the new 2023 price is cheaper, it is still higher than the 2022 price.
The 2023 Mustang Mach-E Select RWD Standard Range will now cost $47,495 (price includes a $1,500 destination fee), $700 less than before, and that includes adjustments for a new fee. The top-tier GT Extended Range with the GT Performance Package now costs $71,495, $5,900 less than before. However, that drops to $5,700 when taking into account the higher destination fees. You can see a full breakdown of the prices below:
Model | New 2023 MSRP (Including $1,500 Goal) | Past 2023 MSRP (Including $1,300 Goal) | 2022 MSRP (Including $1100 Goal) |
Select RWD Standard Range | $47,495 | $48,195 | $44,995 |
Select the eAWD Standard Range | $50,495 | $50,895 | $47,695 |
RWD Premium Standard Range | $52,495 | $56,275 | $50,200 |
Premium eAWD Standard Range | $55,495 | $58,975 | $52,900 |
California Route 1 eAWD Extended Range | $59,495 | $64,275 | $56,575 |
RWD Premium Extended Reach | $59,495 | $64,875 | $56,200 |
Premium eAWD Extended Range | $62,495 | $67,575 | $58,900 |
Extended GT Range | $65,495 | $71,195 | $63,095 |
GT Extended Range With GT Performance Package | $71,495 | $77,195 | $69,095 |
Mach-E customers who are waiting for delivery will automatically receive the adjusted price. Ford will retroactively apply the new pricing to any customer vehicles with a sales date after January 1, 2023, who already own the car. Ford will directly reach customers.
Ford also lowered the price of the Extended Range Battery option, which is $8,600. It now costs $7,000, making upgrading to the larger battery option a bit more affordable. The Nite Pony Appearance Package and GT Performance Pack prices remained unchanged at $800 and $6,000, respectively.
Ford’s price cut comes as the automaker plans to increase production of the Mach-E in a bid to reduce wait times. The automaker has been buying batteries and raw materials to increase production of every EV it makes. Ford Model E Chief Customer Officer Marin Gjaja alerts our sister site Insideevs.com that the automaker plans to increase production to 130,000 Mach-E crossovers a year. That would be a sizeable increase from the 78,000 that rolled off the assembly line today.